N.Y. Yankees sign Starr Insurance to sleeve patch deal
Twins seek perfect fit for advertiser on uniforms
Fans upset as Yankees add corporate sponsor patch to jerseys
Yankees add corporate sponsor patch to their jerseys in latest move to anger fans, National Sports
So the Yankees aren't making a city connect because tradition. But apparently an advertisement patch doesn't break the jersey code. : r/UrinatingTree
Yankees introduce new shoulder advertisement patch on uniform
NYSportsJournalism.com - NY Yankees Sign $220M Partner, Jersey Patch Deal - Yankees Sign $200M Signature Partner, Sleeve Patch Deal With Starr Insurance
Yankees Hire Legends for Jersey Patch Sponsor Search –
Yankees announce jersey patch sponsor