A memorial for the now-legendary New Era 'Local Market' caps, gone too soon - The Athletic

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The 'Local Market' MLB hats were mocked so badly they were axed

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Lavender Oakland Athletics 1989 Battle of the Bay New Era Fitted hat – Sports World 165

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Blue Jewel Oakland Athletics 1989 Battle of the Bay New Era Fitted – Sports World 165

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Amid ridicule, New Era pulls its 'Local Market' baseball cap collection - The Washington Post

A memorial for the now-legendary New Era 'Local Market' caps, gone too soon - The Athletic

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A memorial for the now-legendary New Era 'Local Market' caps, gone too soon - The Athletic